Abstract
This paper summarizes the current state of crisis and disaster at the eco-destination of Thailand and investigates its impact on tourists’ preferences. The study authenticates the claim of the inevitability of disasters at eco-destinations, explains the effects of timely response by relevant authorities, and provides inputs to diffuse the chaotic post-disaster situation and the development of tourophobia. It further notes the contribution of destination reputation and crisis communication to maintaining tourists’ trust and making Thailand the first choice for eco-tourism enthusiasts. This paper provides insights into effective post-disaster management before it turns eco-destinations into tourophobic destinations.
Original language | English |
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Pages (from-to) | 1226-1240 |
Number of pages | 15 |
Journal | Asia Pacific Journal of Tourism Research |
Volume | 28 |
Issue number | 11 |
DOIs | |
Publication status | Published - 2023 |
Keywords
- Andaman coastline
- Eco-destinations
- Thailand
- crisis management
- tourist preference
ASJC Scopus subject areas
- Geography, Planning and Development
- Tourism, Leisure and Hospitality Management