UNLOCKING POTENTIAL: THE INTEGRATIVE ROLE OF ARCHAEOLOGICAL RECORDS IN OMAN'S ARCHAEOLOGICAL TOURISM SUSTAINABILITY

Purpose: This paper aims to assess the current utilization of archaeological records in the management of archaeological tourism in the Sultanate of Oman. Implications of research: It investigates how these records synergistically contribute to the sustainability of archaeological tourism and identifies potential benefits from their integration into the tourism planning process. Method: Employing a descriptive analytical approach, this exploratory study examines the relationship between archaeological records and archaeological tourism in Oman, utilizing both contemporary and historical data from various sources, including existing archaeological records and input from heritage and tourism stakeholders. Findings: Findings reveal that Omani archaeological tourism is in its nascent stages, with government initiatives striving to align the archaeology and tourism sectors. The study underscores the significance of archaeological records in optimizing tourism through enhanced planning, criteria, and information exchange. It emphasizes their potential to strengthen collaboration between archaeological resource management and tourism in Oman. Results and conclusion: Key recommendations include prioritizing improved dialogue, information exchange, stakeholder collaboration, shared record design, accessibility, revenue allocation, and comprehensive training. These measures aim to forge a harmonious connection between archaeology and tourism, fostering mutual benefit and sustainable heritage preservation.