TY - JOUR
T1 - The use of data envelopment analysis for international market selection in the presence of multiple dual-role factors
AU - Shabani, Amir
AU - Saen, Reza Farzipoor
AU - Vazifehdoost, Hussein
PY - 2013
Y1 - 2013
N2 - Selection of international market (IM) is a critical decision and needs to be made with considerable attention and deliberation. In some situations however, some criteria have the nature of both cost and profit. Likewise, in data envelopment analysis (DEA) some criteria play both input (cost) and output (profit) roles, simultaneously. In the DEA literature such criteria are called dual-role factors. Hence, the objective of this paper is to develop a new model for international market selection (IMS), using DEA based on ternary variable in the presence of dual-role factors. A case study illustrates the application of the proposed model.
AB - Selection of international market (IM) is a critical decision and needs to be made with considerable attention and deliberation. In some situations however, some criteria have the nature of both cost and profit. Likewise, in data envelopment analysis (DEA) some criteria play both input (cost) and output (profit) roles, simultaneously. In the DEA literature such criteria are called dual-role factors. Hence, the objective of this paper is to develop a new model for international market selection (IMS), using DEA based on ternary variable in the presence of dual-role factors. A case study illustrates the application of the proposed model.
KW - Data envelopment analysis
KW - DEA
KW - Dual-role factor
KW - IMS
KW - International market selection
KW - Ternary variable
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U2 - 10.1504/IJBIS.2013.055302
DO - 10.1504/IJBIS.2013.055302
M3 - Article
AN - SCOPUS:84881009522
SN - 1746-0972
VL - 13
SP - 471
EP - 489
JO - International Journal of Business Information Systems
JF - International Journal of Business Information Systems
IS - 4
ER -